CREDIT
#team38 on twitter
André Tingberg
Patric Franz
Joanne Lam
Svetozar Milicevic
Maria Jensen
No. 33

Digital Armageddon

It’s so easy to see warfare today without letting it affect us personally. We take for granted our choice to detach from these ugly realities - but what if we couldn't choose? What if your friends and family became collateral damage and could no longer be contacted?

We want to simulate this experience on Facebook because social media is a big part of our reality, and it’s something we all care about. This awareness campaign will be launched on the International Day of Peace (September 21) as a collaboration between Facebook and the UN.

> More ideas in the idea gallery